Goodwill Hunting: Consoles’ brand value and loyalty is being tested | Opinion
There’s a critically significant element of context that shadows every choice, every announcement, and every news report concerning PlayStation or Xbox currently. It’s a ticking timer; a countdown to the time when Sony and Microsoft will have to commence discussions about their next-generation hardware – and initiate the effort to persuade the world that an almost certainly exorbitant price point isn’t a deal-breaker…
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