Niko’s 2024 India Gamer Market List reveals 65.4% of gamers have interaction with esports
Niko has launched its original 2024 India Gamer Behavior and Market Insights List, revealing that over 75% of PC gamers self reported that they spent more on PC games in Q1 2024 than in the same duration a year previously.
65.4% respondents have interaction with esports – either through play, viewing, or competing themselves – and 57.2% peep original titles by capability of streamers and influencers.
The document – which explores “gamer behavior, spending, hours played, preferred platforms, esports, and M&A, among others” – also found that 57% of mobile gamers in India have played a wrestle royale title in the previous 3 months, with BGMI and Free Fireplace “leading the way.”
6 in 10 mobile game spenders surveyed have bought a wrestle pass or season pass, and female gamers who pay for top class games and merchandise use 8.5% more on game than their male chums.
Niko says it expects rising disposable incomes, “along with increased high-end penetration of smartphones and mobile-first esports tournaments”, will result in “increased engagement, and consequently, higher ARPU figures,” with social parts and community endorsement conserving “significant sway” with regards to shopping for choices.
“In 2024, India’s gamers are more disc