“Everything’s changing in the industry and we need to change as well”: inside the new-look GDC
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The sole instance when Mark DeLoura’s buoyant disposition wanes is when I inquire about the promotional campaign. The revelation that the Game Developer’s Conference was transforming into the “GDC Festival of Gaming” was unveiled with CGI teaser clips depicting the old logo being obliterated, which garnered an almost entirely unfavorable response from throughout the industry…
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