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‘It’s Selling Like Hot Cakes’: Hokkaido Goes Crazy for Ghost of Yotei on PS5

‘It’s Selling Like Hot Cakes’: Hokkaido Goes Crazy for Ghost of Yotei on PS5

By on October 6, 2025 0 2 Views

Authorities anticipate game will enhance tourism

'It's Selling Like Hot Cakes': Hokkaido Goes Wild for Ghost of Yotei on PS5 1
Image: Sammy Barker / Push Square

A regional Japanese news article has highlighted the significance of Ghost of Yotei to the Hokkaido area that inspired it.

The PS5 exclusive – which debuted last week – is “selling like hot cakes,” according to a Yodobashi employee in Sapporo, with expectations that it will become one of the leading-selling titles on Sony’s console this year in Japan.

In fact, its impact is so pronounced that some local merchants have been granted permission to produce original Ghost of Yotei merchandise, such as wooden keychains and coasters. Furthermore, the authorities are optimistic about utilizing the game to enhance tourism.

A comparable event took place on the island of Tsushima, where developer Sucker Punch received various honors from local officials for its influence on the region.

Last week, PlayStation declared a partnership with Klook to guide interested players on a tour around various landmarks depicted in the game. It’s certainly an opportunity we’d love to seize!

[source youtube.com]

Sammy Barker

As the Editor of Push Square, Sammy possesses more than 15 years of expertise scrutinizing the realm of PlayStation, ranging from PS3 to PS5 and all that lies in between. He is knowledgeable about PS Studios and industry affairs, in addition to sports games and simulators. He also relishes RPGs when time permits, and is somewhat of a gacha enthusiast.

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