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Scopely opens fresh studio in Saudi Arabia led by EA faded

Scopely Launches New Studio in Saudi Arabia Under the Leadership of Former EA Executive

By on November 28, 2024 0 23 Views

Mirai CEO Charity Pleasure was formerly the general manager at Criterion.

Image attribution: Scopely

Scopely has launched a new studio in Saudi Arabia, headed by former EA executive Charity Pleasure.

Mirai aims to leverage local talent from the Middle East and North Africa (MENA) region through education and development.

The studio has not yet revealed what projects are in the works, but it is actively recruiting.

Pleasure spent three years at EA, beginning as a senior producer for the EA Sports franchise in 2021 before transitioning to Criterion as an executive producer in 2022. She then became general manager in November 2023, leaving in October 2024.

Additionally, she served as a production manager for The Walt Disney Company on Club Penguin in 2007, eventually rising to the position of creative director in 2014.

“As part of [our] ongoing goal to create the most talent-rich Scopely ecosystem possible, we are expanding into new markets across the globe,” stated Scopely COO Eunice Lee.

“We

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